3 tips on how to launch your product like a boss
Bringing your new product to market doesn’t have to be stressful. Learn about my practical branding tips to help make your product launch successful.
Bringing your new product to market doesn’t have to be stressful. Learn about my practical branding tips to help make your product launch successful.
How do you know if your current brand identity is working? Let’s compare the pros and cons of a brand refresh and a complete rebrand to help you make the best decision for your business.
Understand the importance of branding, how to support brand development, and the people you need to maintain and grow your brand into something that will inspire loyalty, keep team employees long-term, and lead the market
Over the last few years, I’ve made my way to incredible places, opening my eyes to new experiences, exciting stories, and well-rounded cultures. Many of these visits have impacted the way I think about the brands I work with. In this spirit, I’ve put together three invaluable branding [...]
Think of the last time you put your headphones on to listen to your favorite band and how the vocals and instruments harmonized magically and memorably. Now imagine if the drummer wasn’t on the beat or the guitars were out of tune. It wouldn’t sound like the band you love, right? I [...]
In today’s visually crowded market, it’s vitally important to consider how your business shows up. Whether it’s used on your social media channels, website, or printed collateral, a cohesive suite of brand photography pays for itself many times over by supporting your brand [...]
I’ve been nurturing an addition to my title and it’s something I’ve been passionate about for a long time: entrepreneur mentorship. It started last spring through Rhode Island’s RIHub Venture Mentoring Service. Through this special community, I get the chance to work with a [...]
Discover how hiring a pro copywriter will pay for itself by making it easy for your prospects to do what you want them to do. Pro copywriting helps make you a more effective entrepreneur and gives your marketing the clarity it needs.
Discover how to create an organic connection with your business card when you're networking in person. As we step into more human contact, it’s time to step up your biz card game.
Bringing your new product to market doesn’t have to be stressful. Learn about my practical branding tips to help make your product launch successful.
How do you know if your current brand identity is working? Let’s compare the pros and cons of a brand refresh and a complete rebrand to help you make the best decision for your business.
Understand the importance of branding, how to support brand development, and the people you need to maintain and grow your brand into something that will inspire loyalty, keep team employees long-term, and lead the market
Over the last few years, I’ve made my way to incredible places, opening my eyes to new experiences, exciting stories, and well-rounded cultures. Many of these visits have impacted the way I think about the brands I work with. In this spirit, I’ve put together three invaluable branding [...]
Think of the last time you put your headphones on to listen to your favorite band and how the vocals and instruments harmonized magically and memorably. Now imagine if the drummer wasn’t on the beat or the guitars were out of tune. It wouldn’t sound like the band you love, right? I [...]
In today’s visually crowded market, it’s vitally important to consider how your business shows up. Whether it’s used on your social media channels, website, or printed collateral, a cohesive suite of brand photography pays for itself many times over by supporting your brand [...]
I’ve been nurturing an addition to my title and it’s something I’ve been passionate about for a long time: entrepreneur mentorship. It started last spring through Rhode Island’s RIHub Venture Mentoring Service. Through this special community, I get the chance to work with a [...]
Discover how hiring a pro copywriter will pay for itself by making it easy for your prospects to do what you want them to do. Pro copywriting helps make you a more effective entrepreneur and gives your marketing the clarity it needs.
Discover how to create an organic connection with your business card when you're networking in person. As we step into more human contact, it’s time to step up your biz card game.
Learn how to turn your generic slides into a subtle-yet-effective piece of marketing. I share five design secrets that will win you more business and boost your bottom line.
In this daily devotional, Shauna Niequist becomes a friend across the pages, sharing her heart with yours, keeping you company, and inviting you into the abundant life God offers. And there are [...]
The year was 1765. Eminent botanist Philibert Commerson had just been appointed to a grand new expedition: the first French circumnavigation of the world. As the ships’ official naturalist, [...]
From the #1 travel magazine in the country, a collection of travel tales from some of today’s finest writers Travel writing maintains its seemingly endless popularity, and this volume [...]
This spectacular collection of more than 125 letters offers a never-before-seen glimpse of the events and people of history—the brightest and best, the most notorious, and the endearingly [...]
Think of the last time you put your headphones on to listen to your favorite band and how the vocals and instruments harmonized magically and memorably. Now imagine if the drummer wasn’t on the beat or the guitars were out of tune. It wouldn’t sound like the band you love, right? I love [...]
In today’s visually crowded market, it’s vitally important to consider how your business shows up. Whether it’s used on your social media channels, website, or printed collateral, a cohesive suite of brand photography pays for itself many times over by supporting your brand [...]
I’ve been nurturing an addition to my title and it’s something I’ve been passionate about for a long time: entrepreneur mentorship. It started last spring through Rhode Island’s RIHub Venture Mentoring Service. Through this special community, I get the chance to work with a select number [...]
Discover how hiring a pro copywriter will pay for itself by making it easy for your prospects to do what you want them to do. Pro copywriting helps make you a more effective entrepreneur and gives your marketing the clarity it needs.
Discover how to create an organic connection with your business card when you're networking in person. As we step into more human contact, it’s time to step up your biz card game.
Learn how to turn your generic slides into a subtle-yet-effective piece of marketing. I share five design secrets that will win you more business and boost your bottom line.
Create an indestructible proposal with 5 key elements so you can curate business with your ideal clients. Your proposal is a critical conversion tool that offers you more chances to make a connection and show how well you listened. A thoughtful proposal is an opportunity to tell a powerful [...]
Without a design strategist who knows your brand, you’ll inevitably struggle to effectively organize your content. Here are three ways a durable relationship with a strategic designer makes your life easy.
Is your logo the perfect representation of your business, a tantalizing blend of imagery, color, font, and style that builds buzz and trust for your brand? The perfect logo will do that. But guess what? Too often, I see logos terribly abused.
Develop the visual elements to impress your audience and unify experience across brand touchpoints. Get prepared to powerfully market your business.