To inspire trust, each piece of your marketing strategy should be done exceptionally well. Good marketing collateral unmistakably connects your audience to the brand they know and trust.
You have about three seconds to engage someone’s attention before they decide to leave. So it’s important to make your above the fold content easy for your readers to understand what you sell and how to buy it.
While your website has a number of important jobs, your navbar design makes an outsized contribution to the site’s overall success. In order to do its job (of converting your website visitors into customers), you’ve got to trim the fat. Keep things simple, streamlined, clear, [...]
Competition for your customers’ attention is stiff – and getting stiffer. Your website has to be on point – attractive, functional, user-friendly – to showcase your brand and make conversions seamless for your customers. But simple web design mistakes can give your site an amateur [...]
Your pre-launch checklist may not be as life-or-death as NASA’s, but a successful business launch requires these 8 critical branding and marketing elements.
Like pop-up ads and cat memes, there are a lot of handshake photos on the internet. I’m here to tell you that you can do a lot better. But what’s wrong with a handshake photo? There’s nothing intrinsically wrong with a handshake photo. But there’s not much that’s right about one, [...]
When you’re hiring a visual designer to build or redesign your website, keep these tips in mind to greatly increase your chances of picking a designer who’s just the right fit, who will create a site that’ll bring you closer to your business goals.
Websites with a “set it and forget it” mentality get left in the dust. To propel your business forward, your website needs some TLC to stay current and fresh. I’m here to help you embrace this opportunity. When we’re done with our design project, I make it easy for you to [...]
I’m thankful not only for having a job but for many of the satisfying facets of my job as a solopreneur visual designer. I’m sure the list could get longer quickly – but off the top of my head, here are five reasons I love owning a visual design studio.
To inspire trust, each piece of your marketing strategy should be done exceptionally well. Good marketing collateral unmistakably connects your audience to the brand they know and trust.
You have about three seconds to engage someone’s attention before they decide to leave. So it’s important to make your above the fold content easy for your readers to understand what you sell and how to buy it.
While your website has a number of important jobs, your navbar design makes an outsized contribution to the site’s overall success. In order to do its job (of converting your website visitors into customers), you’ve got to trim the fat. Keep things simple, streamlined, clear, [...]
Competition for your customers’ attention is stiff – and getting stiffer. Your website has to be on point – attractive, functional, user-friendly – to showcase your brand and make conversions seamless for your customers. But simple web design mistakes can give your site an amateur [...]
Your pre-launch checklist may not be as life-or-death as NASA’s, but a successful business launch requires these 8 critical branding and marketing elements.
Like pop-up ads and cat memes, there are a lot of handshake photos on the internet. I’m here to tell you that you can do a lot better. But what’s wrong with a handshake photo? There’s nothing intrinsically wrong with a handshake photo. But there’s not much that’s right about one, [...]
When you’re hiring a visual designer to build or redesign your website, keep these tips in mind to greatly increase your chances of picking a designer who’s just the right fit, who will create a site that’ll bring you closer to your business goals.
Websites with a “set it and forget it” mentality get left in the dust. To propel your business forward, your website needs some TLC to stay current and fresh. I’m here to help you embrace this opportunity. When we’re done with our design project, I make it easy for you to [...]
I’m thankful not only for having a job but for many of the satisfying facets of my job as a solopreneur visual designer. I’m sure the list could get longer quickly – but off the top of my head, here are five reasons I love owning a visual design studio.
Finding the right designer can feel like speed dating. While I do take the time to ensure you and your business get the attention you both deserve, I also ask a few key questions upfront so I can know if I’ll be able to make a real difference for your business. To honor your time and [...]
In this daily devotional, Shauna Niequist becomes a friend across the pages, sharing her heart with yours, keeping you company, and inviting you into the abundant life God offers. And there are [...]
From the #1 travel magazine in the country, a collection of travel tales from some of today’s finest writers Travel writing maintains its seemingly endless popularity, and this volume [...]
The year was 1765. Eminent botanist Philibert Commerson had just been appointed to a grand new expedition: the first French circumnavigation of the world. As the ships’ official naturalist, [...]
This spectacular collection of more than 125 letters offers a never-before-seen glimpse of the events and people of history—the brightest and best, the most notorious, and the endearingly [...]
Your pre-launch checklist may not be as life-or-death as NASA’s, but a successful business launch requires these 8 critical branding and marketing elements.
Like pop-up ads and cat memes, there are a lot of handshake photos on the internet. I’m here to tell you that you can do a lot better. But what’s wrong with a handshake photo? There’s nothing intrinsically wrong with a handshake photo. But there’s not much that’s right about one, either. When [...]
When you’re hiring a visual designer to build or redesign your website, keep these tips in mind to greatly increase your chances of picking a designer who’s just the right fit, who will create a site that’ll bring you closer to your business goals.
Websites with a “set it and forget it” mentality get left in the dust. To propel your business forward, your website needs some TLC to stay current and fresh. I’m here to help you embrace this opportunity. When we’re done with our design project, I make it easy for you to take control [...]
I’m thankful not only for having a job but for many of the satisfying facets of my job as a solopreneur visual designer. I’m sure the list could get longer quickly – but off the top of my head, here are five reasons I love owning a visual design studio.
Finding the right designer can feel like speed dating. While I do take the time to ensure you and your business get the attention you both deserve, I also ask a few key questions upfront so I can know if I’ll be able to make a real difference for your business. To honor your time and mine, I’ve [...]
Before you get scared off by the term “search engine optimization” (SEO), let me reassure you that this blog post covers user-friendly SEO tactics that even non-techies can learn to love. My focus is on the “low-hanging” fruit that you can accomplish with just a small investment of time and [...]
You’ve invested in new design and have come away with a logo you absolutely love. Congratulations! Now you need to be prepared to use it. Powerful, solid logos don’t just come one way. A good designer will make sure that you have it in multiple proportions and formats to fit any use. From [...]
Not too long ago, if I went to a restaurant and my friendly waiter happened to ask what I did for a living, I’d answer simply, “I design and develop websites.” Often, I’d get a response along the lines of “Ooo! I draw comics on the side. Maybe you could build a website for me.” I’d smile and [...]
Are you doing your marketing wrong? Every once in awhile a book comes along that is so inspiring and spot-on that one imagines being surrounded by flowers opening, birds singing, and fireworks exploding across the sky. This month I want to share some inspiring and powerful quotes from one of [...]
