You have about three seconds to engage someone’s attention before they decide to leave. So it’s important to make your above the fold content easy for your readers to understand what you sell and [...]
While your website has a number of important jobs, your navbar design makes an outsized contribution to the site’s overall success. In order to do its job (of converting your website visitors [...]
Competition for your customers’ attention is stiff – and getting stiffer. Your website has to be on point – attractive, functional, user-friendly – to showcase your brand and make conversions [...]
Your pre-launch checklist may not be as life-or-death as NASA’s, but a successful business launch requires these 8 critical branding and marketing elements.
When you’re hiring a visual designer to build or redesign your website, keep these tips in mind to greatly increase your chances of picking a designer who’s just the right fit, who will create a [...]
I’m thankful not only for having a job but for many of the satisfying facets of my job as a solopreneur visual designer. I’m sure the list could get longer quickly – but off the top of my head, [...]
Finding the right designer can feel like speed dating. While I do take the time to ensure you and your business get the attention you both deserve, I also ask a few key questions upfront so I can [...]
Before you get scared off by the term “search engine optimization” (SEO), let me reassure you that this blog post covers user-friendly SEO tactics that even non-techies can learn to love. My [...]