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In the ever-evolving world of visual branding, the decision to use sub-brands can be both enticing and challenging. Explore when sub-branding enhances a brand's strength and when it risks [...]

This article will help you: Navigate the intricate world of branding and turn content into powerful conversions through the lens of a seasoned creative director. Running a business is a daily [...]

Bringing your new product to market doesn’t have to be stressful. Learn about my practical branding tips to help make your product launch successful.

Understand the importance of branding, how to support brand development, and the people you need to maintain and grow your brand into something that will inspire loyalty, keep team employees [...]

Discover how hiring a pro copywriter will pay for itself by making it easy for your prospects to do what you want them to do. Pro copywriting helps make you a more effective entrepreneur and [...]

Discover how to create an organic connection with your business card when you're networking in person. As we step into more human contact, it’s time to step up your biz card game.

Learn how to turn your generic slides into a subtle-yet-effective piece of marketing. I share five design secrets that will win you more business and boost your bottom line.

Create an indestructible proposal with 5 key elements so you can curate business with your ideal clients. Your proposal is a critical conversion tool that offers you more chances to make a [...]

Without a design strategist who knows your brand, you’ll inevitably struggle to effectively organize your content. Here are three ways a durable relationship with a strategic designer makes your [...]

If you’ve been taking your contact form for granted - falling back on a template or simply including a calendar link for your prospects to nab a bit of your valuable time - I’m here to check your [...]