A Seamless New Employee Onboarding Experience
Whether you’re an acquisition firm or a quickly growing company, having a smooth employee onboarding process is essential. Explore my onboarding tips!
Pitch deck magic: 4 Steps to raise capital & find partners for your startup
Discover the secrets to a successful pitch with my 4-step guide. Engage emotionally, highlight urgency, use impactful visuals, and build trust. Captivate your audience to secure funding and partnerships effortlessly.
When is Sub-branding a Terrible Idea – or a Fantastic One?
In the ever-evolving world of visual branding, the decision to use sub-brands can be both enticing and challenging. Explore when sub-branding enhances a brand's strength and when it risks diluting its identity.
Designing for Trust: They decide with their eyes first
Trust-dependent ventures must think like designers. From visual layouts to client experiences, from lobby layouts to website UX, it’s imperative to your trust-based growth that you bring a design mind to the party.
3 Ways a Creative Director Can Up Your Agency’s Branding Game
This article will help you: Navigate the intricate world of branding and turn content into powerful conversions through the lens of a seasoned creative director. Running a business is a daily hustle, right? Managing the ins and outs often leaves no time to dive into your [...]
3 tips on how to launch your product like a boss
Bringing your new product to market doesn’t have to be stressful. Learn about my practical branding tips to help make your product launch successful.
How to decide if it’s time for a rebrand or a refresh
How do you know if your current brand identity is working? Let’s compare the pros and cons of a brand refresh and a complete rebrand to help you make the best decision for your business.
Three ways your team can support branding harmony
Understand the importance of branding, how to support brand development, and the people you need to maintain and grow your brand into something that will inspire loyalty, keep team employees long-term, and lead the market
3 Invaluable Branding Lessons Inspired by My Travels
Over the last few years, I’ve made my way to incredible places, opening my eyes to new experiences, exciting stories, and well-rounded cultures. Many of these visits have impacted the way I think about the brands I work with. In this spirit, I’ve put together three invaluable branding [...]
A Seamless New Employee Onboarding Experience
Whether you’re an acquisition firm or a quickly growing company, having a smooth employee onboarding process is essential. Explore my onboarding tips!
Pitch deck magic: 4 Steps to raise capital & find partners for your startup
Discover the secrets to a successful pitch with my 4-step guide. Engage emotionally, highlight urgency, use impactful visuals, and build trust. Captivate your audience to secure funding and partnerships effortlessly.
When is Sub-branding a Terrible Idea – or a Fantastic One?
In the ever-evolving world of visual branding, the decision to use sub-brands can be both enticing and challenging. Explore when sub-branding enhances a brand's strength and when it risks diluting its identity.
Designing for Trust: They decide with their eyes first
Trust-dependent ventures must think like designers. From visual layouts to client experiences, from lobby layouts to website UX, it’s imperative to your trust-based growth that you bring a design mind to the party.
3 Ways a Creative Director Can Up Your Agency’s Branding Game
This article will help you: Navigate the intricate world of branding and turn content into powerful conversions through the lens of a seasoned creative director. Running a business is a daily hustle, right? Managing the ins and outs often leaves no time to dive into your [...]
3 tips on how to launch your product like a boss
Bringing your new product to market doesn’t have to be stressful. Learn about my practical branding tips to help make your product launch successful.
How to decide if it’s time for a rebrand or a refresh
How do you know if your current brand identity is working? Let’s compare the pros and cons of a brand refresh and a complete rebrand to help you make the best decision for your business.
Three ways your team can support branding harmony
Understand the importance of branding, how to support brand development, and the people you need to maintain and grow your brand into something that will inspire loyalty, keep team employees long-term, and lead the market
3 Invaluable Branding Lessons Inspired by My Travels
Over the last few years, I’ve made my way to incredible places, opening my eyes to new experiences, exciting stories, and well-rounded cultures. Many of these visits have impacted the way I think about the brands I work with. In this spirit, I’ve put together three invaluable branding [...]
5 Ways You Could Be Damaging Your Brand Recognition
Think of the last time you put your headphones on to listen to your favorite band and how the vocals and instruments harmonized magically and memorably. Now imagine if the drummer wasn’t on the beat or the guitars were out of tune. It wouldn’t sound like the band you love, right? I [...]
What I'm reading now
- The Discovery of Jeanne BaretThe year was 1765. Eminent botanist Philibert Commerson had just been appointed to a grand new expedition: the first French circumnavigation of the world. As the ships’ official naturalist, Commerson would seek out resources—medicines, spices, timber, food—that could give the French an edge in [...]Read more
- Letters of Note: An Eclectic Collection of CorrespondenceThis spectacular collection of more than 125 letters offers a never-before-seen glimpse of the events and people of history—the brightest and best, the most notorious, and the endearingly everyday. Entries include a transcript of the letter; a short contextual introduction; and, in 100 cases, a [...]Read more
- Book of Unforgettable Journeys: Great Writers on Great PlacesFrom the #1 travel magazine in the country, a collection of travel tales from some of today’s finest writers Travel writing maintains its seemingly endless popularity, and this volume offers a particularly transporting body of work, pairing exotic locales with writers of the highest [...]Read more
What I’m reading:
Savor: Living Abundantly Where You Are, As You Are
In this daily devotional, Shauna Niequist becomes a friend across the pages, sharing her heart with yours, keeping you company, and inviting you into the abundant life God offers. And there are [...]
The Discovery of Jeanne Baret
The year was 1765. Eminent botanist Philibert Commerson had just been appointed to a grand new expedition: the first French circumnavigation of the world. As the ships’ official naturalist, [...]
Letters of Note: An Eclectic Collection of Correspondence
This spectacular collection of more than 125 letters offers a never-before-seen glimpse of the events and people of history—the brightest and best, the most notorious, and the endearingly [...]
Book of Unforgettable Journeys: Great Writers on Great Places
From the #1 travel magazine in the country, a collection of travel tales from some of today’s finest writers Travel writing maintains its seemingly endless popularity, and this volume [...]
More from the blog
3 Ways a Creative Director Can Up Your Agency’s Branding Game
This article will help you: Navigate the intricate world of branding and turn content into powerful conversions through the lens of a seasoned creative director. Running a business is a daily hustle, right? Managing the ins and outs often leaves no time to dive into your company’s visual [...]
3 tips on how to launch your product like a boss
Bringing your new product to market doesn’t have to be stressful. Learn about my practical branding tips to help make your product launch successful.
How to decide if it’s time for a rebrand or a refresh
How do you know if your current brand identity is working? Let’s compare the pros and cons of a brand refresh and a complete rebrand to help you make the best decision for your business.
Three ways your team can support branding harmony
Understand the importance of branding, how to support brand development, and the people you need to maintain and grow your brand into something that will inspire loyalty, keep team employees long-term, and lead the market
3 Invaluable Branding Lessons Inspired by My Travels
Over the last few years, I’ve made my way to incredible places, opening my eyes to new experiences, exciting stories, and well-rounded cultures. Many of these visits have impacted the way I think about the brands I work with. In this spirit, I’ve put together three invaluable branding lessons [...]
5 Ways You Could Be Damaging Your Brand Recognition
Think of the last time you put your headphones on to listen to your favorite band and how the vocals and instruments harmonized magically and memorably. Now imagine if the drummer wasn’t on the beat or the guitars were out of tune. It wouldn’t sound like the band you love, right? I love [...]
3 Reasons Why Brand Photography is Worth the Money
In today’s visually crowded market, it’s vitally important to consider how your business shows up. Whether it’s used on your social media channels, website, or printed collateral, a cohesive suite of brand photography pays for itself many times over by supporting your brand [...]
3 Valuable Lessons from Being an Entrepreneur Mentor
I’ve been nurturing an addition to my title and it’s something I’ve been passionate about for a long time: entrepreneur mentorship. It started last spring through Rhode Island’s RIHub Venture Mentoring Service. Through this special community, I get the chance to work with a select number [...]
Four Ways a Foxy Copywriter Unlocks your Business’s Potential
Discover how hiring a pro copywriter will pay for itself by making it easy for your prospects to do what you want them to do. Pro copywriting helps make you a more effective entrepreneur and gives your marketing the clarity it needs.
4 Tips for Business Cards that Make a Deeper Connection
Discover how to create an organic connection with your business card when you're networking in person. As we step into more human contact, it’s time to step up your biz card game.
