Bringing your new product to market doesn’t have to be stressful. Learn about my practical branding tips to help make your product launch successful.

How do you know if your current brand identity is working? Let’s compare the pros and cons of a brand refresh and a complete rebrand to help you make the best decision for your business.

Understand the importance of branding, how to support brand development, and the people you need to maintain and grow your brand into something that will inspire loyalty, keep team employees long-term, and lead the market

Over the last few years, I’ve made my way to incredible places, opening my eyes to new experiences, exciting stories, and well-rounded cultures. Many of these visits have impacted the way I think about the brands I work with. In this spirit, I’ve put [...]

Think of the last time you put your headphones on to listen to your favorite band and how the vocals and instruments harmonized magically and memorably. Now imagine if the drummer wasn’t on the beat or the guitars were out of tune. It wouldn’t sound like [...]

In today’s visually crowded market, it’s vitally important to consider how your business shows up. Whether it’s used on your social media channels, website, or printed collateral, a cohesive suite of brand photography pays for itself many times over by [...]

Atelier LKS is a branding and design company that leads partners towards better visibility in their market. Since I started my business in 2006, I’ve been delivering high-value branding solutions for small and medium-sized enterprises, supporting [...]

I’ve been nurturing an addition to my title and it’s something I’ve been passionate about for a long time: entrepreneur mentorship. It started last spring through Rhode Island’s RIHub Venture Mentoring Service. Through this special community, I get [...]

Discover how hiring a pro copywriter will pay for itself by making it easy for your prospects to do what you want them to do. Pro copywriting helps make you a more effective entrepreneur and gives your marketing the clarity it needs.

Discover how to create an organic connection with your business card when you're networking in person. As we step into more human contact, it’s time to step up your biz card game.