Whether you’re an acquisition firm or a quickly growing company, having a smooth employee onboarding process is essential. Explore my onboarding tips!

Discover the secrets to a successful pitch with my 4-step guide. Engage emotionally, highlight urgency, use impactful visuals, and build trust. Captivate your audience to secure funding and partnerships effortlessly.

In the ever-evolving world of visual branding, the decision to use sub-brands can be both enticing and challenging. Explore when sub-branding enhances a brand's strength and when it risks diluting its identity.

Trust-dependent ventures must think like designers. From visual layouts to client experiences, from lobby layouts to website UX, it’s imperative to your trust-based growth that you bring a design mind to the party.

This article will help you: Navigate the intricate world of branding and turn content into powerful conversions through the lens of a seasoned creative director. Running a business is a daily hustle, right? Managing the ins and outs often leaves no time [...]

Bringing your new product to market doesn’t have to be stressful. Learn about my practical branding tips to help make your product launch successful.

How do you know if your current brand identity is working? Let’s compare the pros and cons of a brand refresh and a complete rebrand to help you make the best decision for your business.

Understand the importance of branding, how to support brand development, and the people you need to maintain and grow your brand into something that will inspire loyalty, keep team employees long-term, and lead the market

Over the last few years, I’ve made my way to incredible places, opening my eyes to new experiences, exciting stories, and well-rounded cultures. Many of these visits have impacted the way I think about the brands I work with. In this spirit, I’ve put [...]

Think of the last time you put your headphones on to listen to your favorite band and how the vocals and instruments harmonized magically and memorably. Now imagine if the drummer wasn’t on the beat or the guitars were out of tune. It wouldn’t sound like [...]