According to Forbes, ignoring the importance of design and style is one of the most short-sighted things smart people do.
You’d love to add that “power partner” to your team: a creative director. Someone who possesses the skills to execute your vision without slowing you down or running in the wrong direction. Someone who can guide your efforts. And most importantly, someone you can trust to orchestrate visual and messaging harmony across multiple marketing platforms.
But creative direction can be expensive. Having an in-house creative director is a dream for most small and medium-sized businesses. Hiring an agency costs even more. All the onboarding and management expenses can drain your resources.
That’s where I come in. We’ll fix your visual brand issues together at your pace. You’ll never have to chase another designer or worry about going over budget.
No frustration. No hassle. Just a comfortable, ongoing relationship with a trusted design expert who will be there to help build your brand into an efficient, brilliant machine.
Get your questions answered below.
After booking your free consult and nailing down your monthly rate:
The minimum subscription commitment is one year. It will take three months to fully onboard your team, establish good processes and working relationships, and to deliver on your requirements and brand.
I encourage moving to an annual commitment after a short trial period to get the cost savings and reliability.
General turnaround will be two or three days. But I intentionally avoid any precise numbers here. This is a value-based service, so the focus is on setting and accomplishing your goals and meeting your deadlines.
It’s more cost-effective.
A yearly contract with me is less than half the cost of a full-time creative director. Their salary can run you anywhere from $120k -$220k a year. This doesn’t include the cost of onboarding, health insurance, and other employee overhead.
It’s faster than a big agency.
There’s a quicker turnaround time for digital assets because I’ll know your brand well. Hiring an agency can A) cost a lot and B) leave you wondering what you paid for.
You and your team generate the ideas. I do the heavy design lifting and send you formatted assets to use right away.
We’ll improve your marketing together at your pace. You’ll never have to chase another designer or worry about going over budget.
No frustration or hassle. Just a comfortable, ongoing relationship with a trusted design expert who will be there to build amazing results with you.
I act as a consultant and a senior designer, but not as a manager. I won’t teach skills or handle routine communication. But I’ll be glad to help with some targeted advice during our sessions.
If you already have a designer (or a few), you may need my help to get your brand design to the next level. Then I’ll do the critical parts of the design work myself, and leave the rest of it to your team with accompanying instructions, and we’ll follow up on the results in the next session.
If you don’t have a graphic designer on your team, then I’ll do the design work. Of course, we’ll follow up on the results.
Every team is different, so my goal is to establish a system of communication that works specifically for you and your team.
Here’s how it usually works:
As we continue to form your ideal working relationship, I’ll be your Strategic Design Partner who anticipates your brand needs, cares for your brand as much as you do, and knows it just as deeply.
Book your free consult to see if I’m a good fit for your team.
We’ll discuss what you’re struggling with and how I can help.
I’ll provide you with a monthly rate for the scope of work as I see it, and we’ll draw up a 12-month contract. You’ll have a short trial period during which I’ll get to know your brand and find the most efficient way to work with your team.