9 Tricks to Turn Dry Content Into Irresistible Reading
just over 14 minutes to read
We’ve all been there. A massive document slams into your desk or inbox and rather than read it, you seriously consider poking your eye both your eyes out. Let’s both promise to let this never happen again – by making our own content zip bang good-looking! (Ahem, that was in fact my feeble attempt to gently point a finger at you for creating dry content. Will you forgive me?)
With 16 years as a visual designer under my belt, I’d like to share my favorite nine tricks for turning dry content into irresistible reading.
Use these tips to snaz up:
- Power Point Presentations (or any ol’ presentation)
- Annual Reports
- Blog Posts
- Web Pages
- White Papers
9. Compact Columns
When your eyes have to read across the entire width of a page or screen, it can be a bit rough on them. Jumping back to the next line is easier when the columns are narrow. You’d be surprised how this can turn dry content into text with a lot of momentum. Shorter single columns or double or even triple columns can work wonders and break up content well for your readers.
I hope you’re able to incorporate some or all of these nine tricks to make boring content engaging and fun to read. If you’re looking for professional help with graphic design, feel free to check out my work or sign up to receive my ‘Getting Started’ guide below.